Showing posts with label U22 LO1. Show all posts
Showing posts with label U22 LO1. Show all posts

Friday, 15 November 2013

music video recipe

Music Videos:




The 1970s music videos are mainly of the band members/ singers performing on stage to a live crowd. The main genre of music in the 70s was disco music, which became one of the biggest genres of the decade. Other genres such as reggae and hip hop emerged in this decade.




The 1980s music is also videos of the bands performing but not necessarily of the band/ singers on stage. it is similar to the music of the 70s. this music video is primarily concentrated on the band and their singing. there is only one camera angle and no editing.



The 90s music is also similar to the music of the 70s and 80s however, there is more dancing involved, there are more cameras used and more camera angles. the music itself is faster. In the 90s hip hop grew and continued to be highly successful.


The 2000s music videos have a lot more cameras involved, more complex editing, more dancers and extras involved. The 2000s saw the creation of a few Indie- related genres such as emo and electronic genres such as liquid funk. The 2000s music videos started to use pitch correction and auto-tune.


The 2010s music videos have even more cameras used, even more complex editing. more props and extras are used and more money is spent on the videos. A lot of the videos take place abroad on beaches for example and show off a sex appeal rather than the talent of the artist.



To make a good music video you will need parts and influences from all these time periods, for example for me to make a good music video I would film the band/artist performing live as done in the 70's to the 90's, the music video would also have a story lines so that its not a pointless video. I will also include close ups of the artists as that seems to a main feature in all music videos throughout the years. In my opinion the video need to tie in with the song and make sense, so that the viewers can relate and get a better understanding of the song and the lyrics. 

Recipe: 

Close up of the artist/ act 
Shots of the brand/ artist preforming live 
Needs to have a story line 
Needs to make sense 
Different camera angles and shots 

single shot camera analysis

 This single camera shot is for a slow motion video for pedigree dog food. It is filmed using a phantom camera, it shoots 1000 frames per second.









This single camera shot is of NFL players showing off their skills to try and get chosen for the best team. They use this single camera technique so that the camera is always concentrating on the players.








The big bang theory uses the single camera technique because it is easier for the actors to concentrate on one camera than it is to concentrate on more than one. The director can then get the best performance from the one camera.















Thursday, 24 October 2013

Ok Go Research



this music video is called"here it goes again" there is only one camera throughout the video and the camera angle is consistent throughout the video also. there is no editing in this video. The video took a total of 17 attempts to complete. The music video won the 2007 grammy award of best short form music video. This video is shot using a single camera technique. The reason for this is because it is cheaper than using multiple cameras and using one camera means that all the focus is on one specific point making it easier for the performers as they only have to focus on one point. 















This video is called ok Go- Needing getting. In this video, there are multiple camera used. shots are taken in the car, out the car and on top of the car. This video is sponsored by chevrolet and throughout the video the car is driven through a rally course. The arms on the outside of the car strike against pianos, guitars, glass jars and drums. Arrangement and tuning of the instruments make the melody of the song. This video was shot using one camera. This is called single camera technique. using this technique gives the view from inside the car so this gives the audience the same view as the performers in the car. 















Ok Go is an American alternative rock band. The band is composed of Damien Kulash, Tim Norwind, Dan Kanopka and Andy Ross. Ok Go formed in 1998 and released 2 studio albums. OK Go has earned considerable fame for their creative but often low-budget music videos, most of which have been promoted through Internet video sharing sites like YouTube. Many of these have become viral videos; the 2006 video for Here It Goes Again, in which the band performed a complex routine with the aid of motorised treadmills, has received over 50 million views four years later.